discouraged but not defeated

August 27, 2016Julaine Treur 3 Comments

Summer is drawing to a close. The golden light of late summer is wonderful for farm photography — even those pesky flies are somewhat beautiful when backlit by warm rays of evening sunshine.

But as beautiful as this scene may be, walking back to the house last night after evening chores I was feeling uninspired and truth be told…discouraged. You see, I’ve been following the drama that has been unfolding in Toronto this past week, and it has me contemplating our efforts to provide an insight into animal agriculture. If you aren’t aware of what has been going on, here is a short summary: In June 2015, an animal rights activist group was standing on a traffic island near a Toronto slaughter house to “bear witness” to the animals going to slaughter, as part of a weekly “vigil” of the Toronto Pig Save. When a truck carrying pigs stopped at the traffic light, one of the activists began trying to give water to the pigs inside the truck. The truck driver stepped out of his truck and confronted the activist. A tense exchange of words and threats followed. The activist, strategically being video taped, claimed that the pigs were suffering and dehydrated. The truck driver told her not to give the pigs water because he had no proof that what she was offering the pigs was indeed water, and asked her to desist. Ignoring him, the activist continued to pour water over the pigs’ snouts. The next day, the farmer contacted the police. Following an investigation, the activist has been charged with mischief for pouring an “unknown liquid” into the trailer.

The whole story seems unbelievable. Why should someone be prosecuted for simply giving a helpless, suffering animal some water? Why should someone face a fine and/or jail time for showing compassion? That’s what the animal rights activists would have you believe. And at face value, it seems like they have a point. However, look at this from other aspects. With regards to food safety, how could the driver know for certain that it was indeed pure water in the bottle? What if it was laced with another substance – antibiotics perhaps? No, this is not a delusional fear — I’ve had activists threaten to secretly inject my cows with antibiotics so that their milk would be unfit for human consumption, and they told me that they hoped it would cause me to lose my license to ship milk. We need to understand that these groups want to see the end of using animals for food, and in my experience they would have few qualms about using nefarious means to do so, including introducing toxins into the food chain under the guise of compassion. The farmer also raised a good point in court that this practice of giving the animals water presented a safety threat to the activists themselves. What if the truck pulled away from the stop light and an activist’s arm remained in the truck? What if the activist was run over and gravely injured? Who would be at fault then?

Now, allow me to encourage you to dig a little deeper yet. It has become quite obvious to me that the activists actually welcome this lawsuit. Judging by the hoards of protesters in court, they’re using this trial as an opportunity to further their agenda. Their trial strategy adds credence to this line of thought: they plan to ask the judge to view a virtual reality video that depicts the inside of a slaughterhouse from an animal’s point of view. This trial has morphed into something much more than a simple mischief lawsuit. It has become a grandstand for the activists to air their opinion that using animals for food is unethical.

So why am I discouraged? As you can gather, I’m well acquainted with the activists’ opinion of animal agriculture. I know that they will do anything to further their agenda. This is nothing new. But what has me so bothered are the comments that I’ve read about this trial. It’s not just militant vegans and activists spouting these lies and accusations. Members of the non-farming public seem to just lap up these accusations of rampant animal cruelty on farms and then regurgitate these lies as the truth. I’ve read comments like this: “You farmers only see dollar signs when you look at your animals, not individual beings that feel pain.” “Nobody checks on farming regulations, it’s a hidden dark secret in this country and it all needs to be exposed.” “These animals are pumped full of hormones and antibiotics anyway, so how can the farmer pretend to be concerned about possible toxins in the water this angel offered to these poor suffering animals.” “I eat meat, but I feel guilty doing so, because I know that this food is a product of abuse and mistreatment.” These comments hurt. They might be directed at another industry, but we’re all farmers. It doesn’t matter if it’s poultry, pork, dairy, or crops — when one farmer is attacked, we all feel the pain. When the credibility and integrity of one farmer or industry is called into question, all farmers bristle with outrage. We spend our lives doing our utmost to provide the best care possible for our animals, but sometimes it seems like it doesn’t matter, because some would rather believe that we are heartless, cruel, money-hungry sadists.

I guess this is why filming this video last night left me discouraged. Good news about great animal welfare, and happy, healthy cows treated with respect and compassion just doesn’t make the news. The stories and photos I share on social media are met with appreciation by our followers, but they never make waves in the news the way this story does. Good news just doesn’t sell. And because of this, the lies and myths about animal farming continue to spread. Sometimes this makes me wonder if the time I spend opening our barn doors and sharing our farm stories transparently is even worth it. Does it even matter? Will it make a difference?

And then, this morning I watched a short video of a friend demonstrating milking a cow at the Pacific National Exhibition in Vancouver. I saw the wonder and interest in the spectators’ faces and heard the amazement in their “oohs” and “aahs” as the milk filled the reception pail. 3 million people visit this fair every year, and they all can see real farming first hand with this display. Watching this helped. I know that not everyone has a poor opinion about farming and farmers. I know that our work is valued and appreciated. I know that the comments I read do not accurately represent the general public. I guess I just need to focus on the good and on the important. I might have become a little more jaded and a tad more cynical, but I know in my heart that the real stories about farming do matter. Our consumers matter. Our animals matter. And farmers matter because farmers truly do care.

This is not meant to be a rant or a “poor me” type of post but rather an opportunity to share with you that opening our barn doors to give you a glimpse at our farm life is not always easy, and sometimes can be down right discouraging. I find that too often I share only the nice and uplifting stories, but I think it’s important for you to understand that not all days on the farm are good days and that farmers have feelings too.

But in spite of all this, I have decided that yes, I will continue to share our farm life with you. This experience has shown me once again just how important our real farm stories are. In the face of mounting misinformation and lies, we must commit to ensuring that the truth is shared and broadcasted for all to hear and see. That truth is this: we farm with a love for our land and for our animals. We farm for you and your family and we wouldn’t have it any other way.

Respect is a Two-Way Street

May 11, 2016Julaine Treur 2 Comments

What would you do if you noticed a local celebrity sharing a blog post that calls into question your integrity? Would you respond with anger? With outrage? Or would you take a minute to calm yourself and respond with kindness and respect?

Recently, a local news anchor shared a post from Mercy for Animals on Facebook. Mercy for Animals is an animal rights group. Like all of these types of groups, Mercy for Animals campaigns for the cessation of all animal agriculture. They do so by sharing opinions that are biased and slanted against animal agriculture, using wording like this: “As shocking as it may seem, sexual assault and stealing babies are common in modern animal agriculture”. They share horrific videos of animal abuse, claiming that abuse is common practice on farms. And they promote a vegan diet that eliminates all animal products.

This local news anchor is a celebrity in her own right. She’s been featured on local television for nearly 20 years and has gained many well-earned accolades for her work. She is a respected advocate for Down Syndrome and blogs about her life as a mom of three. In short, she’s an esteemed and popular voice in British Columbia. As such, she has a large following on social media.

So you can imagine that when she shared that she was having misgivings about consuming dairy products after reading a Mercy for Animals blog post that accused dairy farmers of abusive practices, I was dismayed. In fact, I was hurt, upset, appalled and, truth be told, angry. Not at her, but at these animal rights groups. These groups smear my honor, my integrity. I’m proud of my life as a dairy farmer. I’m proud of the stellar care we give to our cows – our “girls” – 365 days of the year. And I’m proud to provide my fellow citizens with a nutritious product that was produced ethically and responsibly. I know that there is nothing un-ethical or cruel about the way our cows are treated on our family farm.

Happily, there was a saving grace in this post:

I read this post as a call for help, for assurance. I saw someone who desperately wanted to learn more about the food she served her family and consumed herself. I saw an opportunity. I could have responded with heated words and recriminations. And I saw some of those types of comments. But I calmed myself. This was not the time to be angry. This was the time to convince and reassure and support. It was a time to “err on the side of kindness”.

And, as it turns out, it was the right thing to do. I soon received this message:

This was huge. I was so excited. Success!
The next day, this appeared on her page:

The hours I spent responding to comments and accusations on this post was time well spent! If I had responded with anger and outrage, the conversation would have unfolded much differently and I might have lost the opportunity to inform and influence both this celebrity and her followers.

Now, I’m not sharing this to toot my own horn. I’m using this as an example of respect being a two way street. To gain respect, we must give respect, regardless of whether or not we agree with the person we are interacting with. This definitely applies to our conversations surrounding our farms and our way of life.

Consumer perception of dairy farming but also of dairy farmers will be a driving force behind our successes or our failures in the time to come. Take the recent mayhem over Earl’s ill-advised decision to abandon the Alberta beef industry as an example. This uproar showed that consumers support those they respect and value, and they obviously hold the Alberta beef industry in high regard. Would they do the same for the dairy industry? Time will tell as we begin to see more foreign dairy imports due to the recent trade deals.

In the meantime, as dairy farmers we would do well to remember that the general public has little to no knowledge of dairy farming. Perhaps they even have misgivings or misconceptions about our farms. It’s not. their. fault. The average Canadian is at least two generations removed from agriculture. What little they do know about dairy farming comes from information that they glean either via word of mouth or the internet and social media. Groups that oppose animal agriculture and the dairy industry take advantage of this gulf of ignorance, using it to promote their vision of a farm-animal-free “utopia” by using lies and half-truths to propagate fears and concerns about our industries.

Knowing this should influence how we interact with those who have genuine questions and concerns about the dairy industry. Do not interpret questions as accusations or concern as acrimony. Instead, use these apprehensions as opportunities to share your passion for your cows and your farms. Do not be afraid to allow your enthusiasm for your way of life to show clearly in these interactions. Your love for your animals and your land will drive consumer confidence and support, guaranteed. I’m not suggesting that you allow yourself to be subject to bullying or threats. If those types of comments are directed your way, move on and definitely do not stoop to that level. Hold yourself to a higher standard and you’ll advance your status and your credibility in the eyes of those who may be following the conversation from the sidelines.

Going forward, let this example that I’ve shared drive your motivation to interact with concerned consumers with kindness and respect. There’s enough hateful and horrid material coming from the animal rights’ camps. Countering that animosity and hostility with kind and polite interactions will help to gain respect and will also lend credence to your claims of proper and ethical animal care. In my opinion, that little golden rule exactly fits these situations: “Do unto others as you would have them do unto you”. Don’t you agree?

Milk Myths Debunked – Part 3: Dairy is Scary – or Not?

January 30, 2016Julaine Treur 37 Comments

Over the past few months, a new video about the dairy industry has been floating around the internet. Titled “Dairy is F*ing Scary”, it purports to show that dairy farming is cruel and inhumane. Erin Janus glibly rattles off dozens of myths about and misrepresentations of the dairy industry, while horrific images flash over the screen. I’ve watched the video numerous times, all the while shaking my head at the blatant lies gleefully rattling off this woman’s tongue. At the request of one of my blog readers, I’d like to try to address the claims Ms. Janus makes.

Cows only lactate when they are pregnant or have given birth, so the dairy industry impregnates or inseminates dairy cows starting at the age of 12 months, over and over and over again so they keep making milk. Ms. Janus is right in that cows produce milk after giving birth, just like all mammals. When a heifer (female bovine that has not yet had her first calf) reaches sexual maturity (begins to ovulate) at around 6 months of age, she is not bred until she can safely carry a calf to term, typically at 15 months (not 12 months as Ms. Janus states). She is bred either by a bull or via artificial insemination. After giving birth nine months later at two years of age, she begins to produce milk to feed her calf. Dairy cattle have been selectively bred to produce greater quantities of milk than their beef-type cousins and often produce more milk than a calf can drink. On most dairy farms, calves are fed their mothers’ milk, and the excess is then shipped to the processor for human consumption. After this, cows are inseminated or bred once a year, but only if their health allows. This mimics the natural cycle of a cow giving birth once a year. In the wild, a cow is bred as soon as she comes into heat after giving birth to a calf, regardless of her health or her ability to carry a calf to term. On a dairy farm, only cows in good health are bred, and only after a few months have passed after she has given birth. If the cow is judged to be unfit for breeding, the farmer will wait until the cow is healthier and/or stronger and then breed her, typically at the advice of a veterinarian. A cow is milked until up to about two months before she is due to give birth again, then she goes on a sort of ‘maternity leave’, a time in which she is not milked, but spends her time eating, sleeping, and relaxing.

Artificial Insemination: On some farms cows are bred by a bull. Other farmers prefer to use artificial insemination to impregnate their cows. They prefer this method so that they can match each individual cow to a bull that will produce a strong and healthy calf. For example, if the cow being bred has great conformation but does not produce a lot of milk, the farmer may choose to breed that cow with semen from a bull that has shown promising milk production in both his family and his progeny. Additionally, a bull on a farm can be dangerous, both to farmers and farm staff, but also to dairy cows. Artificial insemination can be gentler for a cow than being mounted by a 2000lb bull. Regardless of the method used, both have one purpose: impregnating a cow during her fertile period. So what does artificial insemination involve? Yes, semen is collected from bulls. However, this is not done on a dairy farm, but at specialized facilities that house these bulls for this purpose. And it’s not the sexually charged ordeal that Ms. Janus makes it out to be. Sex in animals does not involve emotion, but rather is a biological imperative to reproduce, not an act of love. The harvested semen then needs to be introduced to the cow’s reproductive tract. This is done via a small tube called a straw which is inserted into the cow’s vagina. Yes, a hand is also inserted into the cow’s anus, gently, and for the purpose of directing the semen straw to the cervix without damaging the cow’s reproductive tract. Again, this is NOT an act of bestiality, but rather of assisting a very natural process in a safe and gentle way.
Calves are stolen from their mothers so that humans can drink the milk meant for the calf, and the mother cries for days in search of her baby. Calves are left with their mothers for a period of time after birth. This amount of time varies, and it depends on how well the mother cares for her calf. The truth is, many dairy cows don’t have much of a mothering instinct. Sad as it may sound, farmers can often do a better job taking care of a calf than a dairy cow can! I’ve seen cows neglect or ignore their calf, and we’ve even had some cows attack their calves! After some time has passed (usually between 24 and 48 hours on our farm) the calf is moved to the nursery where he/she is provided plenty of milk/colostrum from the mother cow; fresh, clean, soft bedding, and lots of love and attention from our family. Because of the high level of trust between us and the mother cow, which is generated by the level of care she has received her entire life on our farm, she does NOT cry for her calf, instead, she’ll usually continue eating or laying down when we move her calf. Sometimes we move the mother cow back to the herd before moving her calf to the nursery; in this scenario, once we open the gate the mother cow eagerly moves off to rejoin her herd-mates with nary a backwards glance at her calf. Neither does the calf cry for her mother, she’s perfectly content in her new surroundings. On our farm, and on all of the many farms I’ve visited, calves are fed their mother’s first milk via bottle and then milk from the herd by pail or nipple bucket as they grow older. As I have stated above, a dairy cow can produce much more milk than her calf can drink. Farmers take absolute care to make sure that the calves drink enough colostrum in the first hours after they are born. This can be difficult to judge if a calf is nursing, which is why most farm will supplement with extra bottle-fed colostrum even if the calf is nursing from the mother. This colostrum is fed within a few hours after birth to make sure the calf gets enough of this high calorie wonder food that is full of essential antibodies – the ability to absorb colostrum declines after a few hours. (Colostrum is never shipped to the processor, if a cow has too much for her calf, it is frozen to feed to other calves whose mothers may not have sufficient amounts for their own calf.) After the first few days, calves are given whole milk from the herd as opposed to colostrum. Most farms wean the calves from milk around 2-3 months of age, onto a diet of hay, grains and other forages as their digestive systems mature. But what about the horrific clips shown of cows chasing after their calves that are being dragged away by a cruel farmer or cows bellowing loudly? Unfortunately, just like in all walks of life, the dairy industry does have some bad apples. These clips are awful examples of bad cow management practices. However, this does not mean that things like this happen on all farms. Abuse does happen; it is not the norm, but the very rare exception. On all of the farms I’ve visited, separation of cows and calves is done in a calm, quiet, and gentle manner in order to make the transition as relaxed as possible. We’re not in the business of causing unnecessary trauma to the animals on our farms, but rather we do whatever we can to keep our cows happy and comfortable. Cows will bellow for many reasons, including for food, in unfamiliar situations, and when they are in heat (their fertile period). Without showing the context of why these cows are vocalizing in these video clips, Ms. Janus lets the viewer assume that these cows are crying for their babies, while this very probably is not the case!

Calves in our nursery. Comfortable, clean, lots of food and water. They’re perfectly content!

Dairy cows are continuously kept pregnant their whole lives to keep them lactating. This leads to premature aging, exhaustion, and mastitis. See point #1 regarding cows being ‘kept pregnant’. As I stated there, it is natural for a cow to give birth once and year, and this would happen without a farmer’s intervention if a cow had access to a bull. Giving birth yearly does not lead to premature aging, exhaustion, or mastitis. Just like humans, cows also can get mastitis, which is an infection of the udder. It is not caused by giving birth every year, but is caused by bacteria entering the udder. It can be avoided by ensuring that barns and milking equipment are clean and sterile. This infection is treated with antibiotics. While a cow is being treated with antibiotics and until the drug-specific milk withdrawal time has passed, her milk is discarded. For an in-depth look at what the milking process involves, see this previous post, here.

Bright and airy barns, and sparkling clean milking equipment help minimize the chance of our cows getting udder infections.

Bull (male) male calves are all killed as veal. Ms. Janus states that all bull (male) calves have their throats slit and are sold as veal, implying that this happens right after birth. Our male (bull) calves remain on our farm for a few weeks, and then another farmer takes over raising them for beef. The bull calves are raised on a completely balanced diet of forages and grains and then are slaughtered for beef once they reach an appropriate weight, usually near 2 years of age. There are some veal farms in Canada, but the majority of bull calves are raised as beef, not veal. Additionally, many veal farms in Canada no longer use veal crates for raising veal, but have renovated or retrofitted their barns to allow for group housing with plenty of room for the veal calves to roam around. These new standards of care, outlawing veal crates, will be mandatory in a few years. Veal are slaughtered at 4 to 6 months, not as tiny baby calves.

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This 2 week old bull calf is treated just like his female counterparts – plenty of food, water, clean bedding. He’s treated with respect and compassion.

Pus and blood in milk. I’ve written an entire blog post on this myth. Find it here. A short summary: There is NO pus or blood in milk. Canadian farmers like myself, as well as all farmers around the world, must comply with very strict standards regarding the components and purity of milk. Milk that does not meet these standards is not shipped to the processor and the farmer must correct his procedures in order to resume shipping milk. The myth of pus in milk arises from the equating of somatic cells with pus. Ms. Janus says it’s the “same stuff that erupts from the top of a big zit”. This couldn’t be further from the truth. Pus is made up of dead white blood cells, dead skin cells, and bacteria. Somatic cells are living white blood cells located in the udder of cows. Like all white blood cells, they fight infection. An elevated somatic cell count indicates that the cow is fighting some sort of infection. Milk is tested both on farm and at the processing plant; one of the tests run is called a “somatic cell count” test. This test shows the level of somatic cells in a sample of milk. A herd with an average somatic cell count of 200 000 cells per milliliter is generally considered to be in optimum health, there are likely very likely few if any cows in that herd with poor udder health. The maximum allowable limit for somatic cells in milk is 400 000. This line is drawn to ensure that sick cows are treated and that their milk does not enter the food chain. Additionally, herd somatic cell counts under 250 000 receive a monthly monetary bonus; in our province about 80% of the herds often receive this bonus. This proves that the milk you buy in the grocery stores comes from healthy cows.

A healthy udder on a healthy cow. No swelling, hard quarters or redness to indicate mastitis. A few squirts of milk were expressed before milking to check for irregularities in the milk.

A healthy udder on a healthy cow. No swelling, hard quarters or redness to indicate mastitis. In the “after” photo, the teats have been coated with an iodine based substance to minimize the chances of bacteria entering the teat canal.

“Downers”. Sometimes cows become sick. When they do, farmers use every tool they have to help their cow regain her health, often with the help of a veterinarian. Occasionally, a cow will be too ill to stand. These cows are sometimes called “downers”. A downed cow is not killed and sold for beef…EVER. The Canadian Code of Practice for the Care and Handling of Dairy Cattle contains strict regulations on how to handle downed cows. They are NOT treated in the abusive way that is shown in the undercover videos. This type of treatment would result in criminal prosecution. Downed cows are moved in the gentlest way possible to a comfortable hospital pen. In Canada, only a cow that can walk onto a transport truck can be shipped to slaughter. It is illegal to ship a downed cow, and so these cows are either nursed back to health or humanely euthanized on farm. Cows don’t “go down” after four or five years of milk production. Neither does their milk production decline at 4-5 years of age. On the contrary, their milk production is usually still increasing at that stage of their lives! On our farm, and on many farms that I have visited, cows will often stay on the farm for much longer, sometimes well into their teens. But at the end of those 8-10 (average on our farm) years, they don’t all “go down”. Instead, they are shipped to slaughter as healthy animals in order to supply our Canadian consumers with beef.

Happy cows on pasture. Most of the cows pictured here are more than 8 years old.

Milk and Osteoporosis. Osteoporosis Canada, Canada’s national osteoporosis research and education organization, recommends “3 servings of milk and alternatives (2 servings for adults under age 50) – yogurt, cheese, calcium-fortified beverages, puddings, custards, etc. This essentially means that, if you are over 50, you need the equivalent of one good serving of dairy at each meal” to help prevent osteoporosis. I’d think that an organization like this would be more informed about reducing the risks of osteoporosis than an internet quack, no? And I think Health Canada along with the actual doctors and nutritionists that recommend that dairy products be included in the Canadian Food Guide know more about a healthy diet than an activist. (Of course, there certainly are other sources of dietary calcium, it’s definitely not only found in milk, and it’s definitely possible to get enough calcium from a diet that does not include dairy products.)
Abuse on dairy farms. Abuse to dairy cows, and to any animal, is never, ever ok. The clips Ms Janus shares deeply saddened me; I can’t understand how anyone could treat an animal in the manner shown in this video. Along with our fellow Canadian dairy farmers, we are committed to continuously improving animal welfare. We strive to do this through funding animal care research, attending educational sessions, investing in technology to improve the life of the animals, as well as with supporting the proAction Initiative for a sustainable future. Animal health and welfare is a top priority for Canadian farmers who work with veterinarians and nutritionists to provide the best conditions for cows. Unfortunately, as can be seen in this awful video, some individuals treat animals poorly and inhumanely. This is reprehensible, disgusting, and devastating to us as dairy farmers, and to the whole industry. Dairy Farmers of Canada and all provincial dairy farmer organizations are working to continually advocate for enforcements against abuse and Canadian dairy farmers are very transparent about how they care for their animals, which can be seen by our efforts to show the public our farms and informing them in other ways about common dairy practices. All farmers are expected to adhere to the Code of Practice and treat their animals with respect and compassion. Our industry promotes on-farm training and materials for farmers to educate their employees on the importance of providing proper care for animals treating them with dignity and respect. The Animal Care Code of Practice clearly emphasizes the importance of good animal care and reporting any incidence of animal abuse immediately. Abuse is definitely not the norm, there is no motive or reason for a farmer to abuse his/her cows: even if a farmer cared nothing for the cows under their care, every farmer knows that happy, comfortable, healthy, well cared for cows produce the best quality milk, and no farmer wants to jeopardize their income or bottom line. But beyond this, as farmers we treat our cows well because it simply is the right thing to do. Period.

We love our cows and their calves!

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For real information about how cows are treated on family farms like ours, I’d like to invite you to take a peek at our Facebook page.

You can find it in the left hand margin of this blog.

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I have nothing against those who choose not to include dairy products in their diet. However, I hope that your choice was not based on biased propaganda similar to what is shown in this video. Additionally, I will not stand idly by when my integrity and the integrity of my fellow dairy farmers is attacked. Portraying dairy farmers as abusive and sexually sadistic not only is patently false, but it verges on slander. I’m trying to do my part to slow the spreading of lies about the way cows are treated on dairy farms and the misrepresentation of common dairy practices. I’m not a corporate spokesman or a crazed activist. I’m just a hard-working farmer, and I’m not getting paid a dime to write any of this. I wanted to write this article for the sole purpose of promoting the truth and correcting the false information that I’ve seen all over my social media feeds. I hope that after reading this (rather lengthy – sorry!) article, you’ll now feel assured that dairy farmers go about their daily work with one purpose: caring for their animals with respect and compassion while providing a safe and nutritious product for consumers.

add: this link has a ton of resources comparing milk to other non-dairy beverages: https://milklife.com/milk-vs-non-dairy-milk-alternatives/

The Subway Saga: My Thoughts on Marketing and Farmer Rivalry

October 22, 2015Julaine Treur 5 Comments

Subway has announced that it will begin sourcing antibiotic-free meat for their sandwiches. Consumers are concerned about antibiotic use in farming contributing to the increase in antibiotic resistant bacteria. Apparently, Subway is making this switch to satisfy customer demand. This decision has been met with uproar in the agriculture world. Farmers are concerned that marketing Subway’s meat as “antibiotic free” could help to perpetuate the assumption that conventionally farmed meat contains antibiotics. I know that this is not true and I hope that consumers realize this as well: an animal cannot be slaughtered before the drug specific withdrawal time after antibiotic treatment has passed, which is the time it takes for the drug to be excreted from the animal’s system. It seems that Subway is marketing meat from animals that have NEVER been given antibiotics. Unfortunately, this claim is also drawing assumptions and claims from farmers that are, quite simply, false.

The most common assumption is that animals that are fighting bacterial infections on an antibiotic-free (or organic farm, too, for that matter) are left to suffer or are euthanized rather than treating the sick animal with lifesaving antibiotics.

This quote from a large animal vet in Alberta, Cody Creelman (follow him on Instagram @vetpracticevahs for amazing pictures and inspiring stories) is a great example of how this simply is not true:

“I’m a feedlot veterinarian and I have hundreds of thousands of conventionally raised beef cattle that are under my care. I also manage thousands of cattle that are raised in “natural”, “hormone free” or “antibiotic free” programs. When these animals get sick due to a bacterial infection, they are treated the same as my conventional calves. They are given an antibiotic, recorded, and simply “taken out” of the system and sold as a conventional calf at slaughter. These animals do not go untreated, nor are they euthanized (unless deemed medically necessary).”

In my own experience on our organic dairy farm, I also know that this assumption is not accurate. A cow that is sick is treated. Period. On an organic dairy farm (in Canada), cows can be treated with antibiotics twice in the period of one year. If another treatment is needed, the cow’s milk is no longer considered organic. A cow that has been treated with antibiotics even once can never be slaughtered as an organic animal. As farmers, we do whatever we can to keep our cows healthy, but when or if this fails and our animals contract an infection that they are unable to fight, we do not hesitate to do whatever it takes to have that animal return to health, including administering antibiotics, if necessary. If that means that she cannot be sold as an organic slaughter animal or that her milk is no longer organic, so be it. Farming organically does not mean that we care less for our animals than our conventional neighbours. Rather, we care just as much even though we farm under a different banner. We would never allow a cow to suffer by withholding treatment just to maintain an organic product.

Obviously, the claim that antibiotic free or organic animals are left to suffer if they are ill is unfounded, as both my own farming experiences and Dr. Creelman’s extensive veterinary proficiency show. It’s regrettable that this claim has been flooding my social media channels since Subway’s decision was announced. It’s even more regrettable that so many farmers are sharing these claims without verifying their validity. I think it speaks to the spirit of the times: we are farming in an era of distrust and of pitting farming types against one another.

It’s incredibly unfortunate that this culture of pitting farmers and farm types against each other continues to grow. And I’ll be the first to admit that various marketing schemes only fan the flames of these fires. Big corporations looking to buy into the niche markets seem to feel the need to denigrate other types of farming practices in order to promote their own products. And it shouldn’t have to be like this! Truthfully, I don’t know how to fight this, besides asking these companies to rethink their methods of advertising. If we all speak up, politely but firmly, perhaps our voices will be heard. I’m not sure how Subway is planning to market their antibiotic-free meat. I can only hope that they will do so without throwing conventional farms and farmers under the bus. I guess we will see in time.

But what can we, as farmers, do to stop this repeated perpetuation of certain farm types being “bad” from carrying over into our own agricultural community and causing antagonism and rivalry? I believe that to begin to fight this culture of fear, we need to stop feeling the need to compete with one another. There really are more than enough consumers to go around! 😉 If a farmer decides to manufacture their product to fill a niche market, then we should allow them to do that without judging them or their practices and without trying to undermine their decisions and businesses. Additionally, deliberately creating fear about another type of farm practice must also end. And that goes for all “sides” (and I hate that there are “sides”) – conventional, natural, antibiotic free, organic, etc. Instead of creating fear about or questioning the legitimacy of another type of farming, explain the practices you employ and why you use them on your farm, while allowing other types of farmers to tell their own story.

I’ll continue to call for us to work together, to collaborate, and, most importantly, to support each other, and I hope you’ll join me in spreading this message. We’re a tiny fraction of the population and we need to stick together. We’re the minority feeding the majority. Divisiveness and animosity doesn’t help us to do our job but rather undermines our purpose. Our sole purpose should be feeding our consumers while ensuring that we are good stewards of our land and animals, regardless of what practices we employ and what standards we adhere to. And so, moving forward, let us try to be open-minded and accepting of others and their practices. Doing so, we all win, consumers and farmers alike.

Supply Management Part 3: Addressing Recent Globe and Mail Article

March 30, 2015Julaine Treur 4 Comments

Mondays are busy days on the farm and in the farmhouse. We generally take care of just the necessary chores on Sunday, so Monday really signals the start of a new, busy work week. But I’ll still usually find time to sit down with a cup of coffee, usually after the kids are on the bus to school, to go through my twitter feed. This is mostly a pleasurable, relaxing time of day for me. Not today. I was confronted with this article in the Globe and Mail by Barrie McKenna, who has added to his rather lengthy repertoire of anti-supply management opinion pieces with this: http://www.theglobeandmail.com/report-on-business/the-world-is-rapidly-closing-in-on-canadas-dairy-industry/article23678491/

I contacted a few of my friends in the industry, a dairy farmer and an industry leader. Here is what they had to say:

Jennifer Hayes’ thoughts on the article. Find her on Twitter @FarmShigawake for more thoughtful commentary on supply management.

Wally Smith, President of Dairy Farmers of Canada, reacts to the article.

Initially, I was tempted to just move on with my day, but the more I thought about this article, the more I realized that I have much to say to Mr. McKenna, and that I would like to have my opinion, and the opinion, I believe, of all Canadian dairy farmers, heard as well. I don’t pretend to be an expert on trade, or supply management either, for that matter. But Mr. McKenna’s biased opinion piece leaves me with the impression that either he doesn’t understand the system or that he blatantly takes advantage of his readers’ lack of knowledge on the subject presented here.

Mr.McKenna’s first sentence already shows his bias. He says our dairy “regime” is sealed off from the rest of the world. While I know that we do use tariffs to limit imports of dairy products from other countries, Mr. McKenna conveniently leaves out the fact that we allow more tariff free imports than the US and the EU – 6% of imports are tariff-free in Canada, with only 2.75% tariff free imports allowed into the US. Additionally, as part of the new CETA agreement, Canada will allow 9% of the cheese consumed in Canada to come from the EU tariff free, up from the current generous access of 5%. The (EU) currently imports only a modest number of Canadian dairy products, despite the fact that the EU is a market about 15 times the size of Canada.

Moving further along in the article, Mr. McKenna references a confidential report from the Dairy Farmers of Ontario. But rather than being what he seems to think is a smoking gun detailing Canada’s dairy woes, it rather is a piece that “indeed is confidential, and was prepared in the context of reviewing policy and identifying growth opportunities among farmer delegates … it actually identifies that there is an opportunity for more competitive pricing to compete in the domestic dairy ingredients market which is already directly subject to international price competition from duty-free imports. More competitive pricing will create some export opportunities but these are small compared to the opportunities within the domestic market and below current permitted exports.” https://www.milk.org/Corporate/News/NewsItem.aspx?id=5461

I have difficulty believing the statement that Canada is facing a growing glut of unwanted milk. How on earth would Mr. McKenna like to explain the extra quota allotted to Canadian farmers over the last year and a half? BC farmers have received an extra 10% of quota, and Ontario, Quebec, Nova Scotia, New Brunswick and PEI have received 5%, while the remaining Western provinces have received an amount in-between these numbers. This extra quota has been allotted to encourage farmers to produce more milk to fill the increased demand for milk products by Canadian consumers. I’m sorry, Mr. McKenna, but numbers don’t lie.

Further in the article, the author states that creating a new market to compete with foreign imports of milk proteins or export at world milk prices amounts to an “illegal subsidy.” The irony is actually laughable. Mr. McKenna would like to see our borders open to imports – imports that are very highly subsidized by their country of origin. Care to explain your double standards, Mr. McKenna?

Mr. McKenna drops his two most infuriating comments at the end of the article. First of all, he says that consumers pay an inflated price. Now, if you remember, I addressed this in a previous post, here. Farmers are paid the cost of producing the milk. Period. The recent reduction in the price paid to farmers ($0.06/L for us on our farm) because of decreased costs of production illustrates this perfectly. Keeping prices artificially low in the store by supplying farmers with government subsidies (like in the US, which appears to be Mr. McKenna’s ideal system) does not benefit the consumer, but rather inflates their taxes. Secondly, he indirectly calls farmers greedy. Now, I personally take offense to this, and I’m sure other dairy farmers do as well. Is wanting a fair price for the product we produce “greedy”? Maybe he should talk to dairy farmers in the UK and France who are dumping their milk to protest the dropping milk price, a price with which they cannot cover the cost of production. Are they, too, greedy?

Let me paraphrase my opinion like this: supply management is a great system. It ensures a stable economic outlook for farmers and stable prices in the grocery stores for consumers. Stability on the farm means that farmers can dedicate more of their time and investments in sustainability, technology and advancing animal welfare. With supply management, we all win, consumers and farmers alike. And no, Mr. McKenna, dairy farmers don’t think the system is broken. I am a dairy farmer, and I support supply management – because it WORKS.

Milk Myths Debunked – An Introduction

January 26, 2015Julaine Treur 2 Comments

Picture this: In early December, the Farmer and I spent a few days in Vancouver attending the BC Dairy Conference. On our way into the city, we stopped at a boutique olive oil and balsamic vinegar shop. Fresh bread dipped in their balsamic and extra virgin olive oil? Ohhh my. But I digress…

While paying for my delicious finds, I asked for directions for the quickest way to our hotel. Over the course of the directions, I mentioned that we were in the city for a dairy conference. The sales lady’s eyes lit up. “Can I ask you a few questions?” she exclaimed. If you know me, you’ll know that this is what I love. Generally, my question answering is limited to social media, so a real question from (quite plausibly) one of our own consumers was overwhelmingly exciting for me. In the vehicle in front of the store, waiting for me to finish my shopping, the Farmer knew that something was up. When I get excited, as some of you who know me ‘in real life’ may know, I tend to become very animated. I gesture a lot, and I speak very quickly, probably too quickly 🙂 He could tell just by watching me that I was having a very interesting conversation.

This woman had some questions for me that I had heard multiple times on social media. Her granddaughter loves milk, but this little girl’s mother, the sales lady’s daughter, was concerned about some of the myths she had heard about milk and refused to purchase milk for her daughter. The grandmother was worried, knowing that milk consumption is a crucial part of any childhood. She explained some of her daughter’s concerns:

“Is there pus in milk?” “Is chocolate milk made from bloody milk?” “I heard that the only reason calcium is present in milk is because it is added to milk. Is this true?” “What about added hormones? Isn’t milk full of hormones?”

As I answered her questions as fully as I could given the limited amount of time we had, my mind worked furiously. I already knew that our consumers need a relevant, local source of information that they can trust about the products that we produce and they purchase, but this really brought that fact home to me. I became even more determined to do my utmost to provide access to this type of information. Before leaving, I gave her my blog address as well as our Facebook page, with an invitation to follow our postings there for information about the dairy industry.

I left that store on that cold December afternoon with a renewed feeling of purpose. Reaching customers like this, with genuine questions, brought a feeling of fulfillment. It was a great start to an amazing conference, where we learned so very much about our industry, met many industry representatives and other farmers, and enjoyed a few days away from the farm and our daily labours there.

Since that chance encounter, I’ve been mulling over how best to reach the consumers who have questions like this. I’ve finally decided to write a series of blog posts regarding the common myths about milk and milk products, starting with the most common one: Is there pus in milk? Over the next few months, I will be adding more topics to this series. As always, if you have any questions, please don’t hesitate to let me know! Additionally, your help in sharing these articles will ensure that consumers looking for answers to these questions will be more likely to find these posts. Thank you!

Share Your Story

September 15, 2014Julaine Treur 1 Comment

“Milk is full of pus, blood, artificial hormones and antibiotics.”

“Dairy cows are viciously raped while restrained in a rape rack.”

“Dairy cows suffer all sorts of abuse, milked constantly while housed in their own excrement until they are so worn out they are sent to slaughter at four years of age, a fraction of their natural lifespan.”

Enjoying beautiful fall weather in the pasture.

If you follow social media at all, chances are you have read these types of statements. Like you, I was shocked and horrified to hear the lies and inaccurate information being broadcast about the dairy industry. I started to speak out about this, trying to provide the truth about our industry and our farms by posting rebuttals to these types of statements and began a farm Facebook page sharing the realities of dairy farming. People began to thank me for providing the truth, admitting they were not that this type of propaganda was not the truth. This made me realize that as dairy farmers, we need to have our voices heard. While a dairy farmer’s first response will most likely be outrage and fury at these lies, we must keep in mind that statements like these stem from a disconnection from and lack of knowledge about animal agriculture. Sadly, the majority of information about animal agriculture found on the internet comes from animal rights groups. Not to be confused with animal welfare groups which aim to improve standards of care for companion and farm animals, animal rights groups have this agenda: the cessation of all animal farming. These groups present this type of information to the masses who have no idea that many of these “facts” are inaccurate, misconstrued, biased or even outright lies. Animal rights groups prey on the knowledge that the average Canadian citizen is so vastly disconnected with agriculture that they have no idea that some or all of the information presented does not at all convey an accurate picture of our family farms.

This heifer gave birth in the field and needed to be brought into the barn to be milked.

This brings us to the question: What can we as dairy farmers do to provide our consumers with the correct information?

Educate, educate, educate. Our stories and the truths about dairy farming need to be told. There are multitudes of ways in which you can educate and inform the consumer about how you run your farm and treat the animals under your care. You can open your farm doors to the public to show them how dairy farmers treat their cows with respect, compassion, and care every single day of the year. Or if social media is your niche, you can post pictures and stories about your farm, cows, crops, and family run farm on Facebook, Twitter or a personal blog. Try approaching a customer purchasing milk or milk products in a grocery store and thank them for supporting our industry, possibly opening up valuable dialogue and providing that consumer with confidence in the product they are purchasing. Regardless of your means of conveying information, each method will begin a conversation about agriculture, bringing new opportunities for farmers to tell their stories.

When advocating for the dairy industry (or “ag”vocating as it is commonly called in the agriculture community), it may be wise to remember these suggestions:

Be aware and prepared: Be aware that some will not listen and will not hear what you have to say. Be especially aware that some of those who choose not to include animal products in their diet will do and say anything to discredit your facts. Unless you are prepared for a long debate about nutrition and ethics, some of those individuals and their responses are perhaps best left alone. Be prepared for hostility, antagonism, and disbelief from those who have been conditioned to unquestioningly believe the animal rights’ dogma. But also be prepared for sincere gratitude when a consumer realizes that the lies they have been told by these extremists are not the truth, and that the bucolic farms of their imagination do in fact still exist.

Be polite and courteous: Our first reactions may be anger and resentment when presented with false and misleading facts about farming, but we need to swallow this anger and respond in a respectful and civil manner. Outrage and annoyance will not win any support, but polite, well thought out responses will engender respect and will give credence to your statements.

Be transparent: Explain or show the consumer our common farming practices. Open your barn doors for tours. Some provinces have lists of farms that are open for tours; consider adding your farm to this list. Answer questions about your farm and farm procedures honestly, and point out the reasoning behind them. Describe calf care. Explain AI procedures. Show examples of older cows in your herd. Talk about of Canadian Quality Milk program and the Pro Action initiative, and explain how this guarantees milk’s safety and quality. Show the consumer that you are open and above board on all aspects of farm life, and they will no longer feel that we have anything to hide.

A new heifer calf!

Munching on TMR (total mixed ration) in the airy and cool barn.

Be involved: If you are active on social media, consider posting pictures and stories about life on a dairy farm. Share pictures of your cows, calves, barns, parlours or robots, crops, and explain what each picture shows. Remember that what seems self-explanatory to a farmer may be a mystery to a consumer and will likely need some sort of description. Contact your local dairy groups to volunteer your farm for tours or open house days. Visit dairy Facebook or Twitter pages and courteously defend the integrity of the dairy industry by presenting the facts. (100% Canadian Milk on Facebook is a good place to start.) Some of these pages have many anti-milk industry sentiments posted. Polite and intelligent pro-dairy responses from those involved in producing that milk are invaluable.

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Showing the girls some love on Cow Appreciation Day (July 11)

I firmly believe that the future of dairy farming in Canada and around the world depends on farmers speaking up. We need to show where people are wrong or misinformed about dairy farming. Our industry’s continued growth and success relies on consumers who are confident in the milk products they purchase. And that’s definitely some serious food for thought.

Heading out to pasture after evening milking.

In Udder News…

Ruminating musings of a Canadian dairy farmer on current dairy industry issues.

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